FMCG Sourcing
Identifying suitable products and supply opportunities based on buyer requirements, market needs and commercial objectives.
SINGAPORE · REGIONAL FMCG SOURCING & TRADING
Your Curated
Sourcing Partner.
RESEARCH • CURATE • CONNECT
We connect the right products, markets and commercial opportunities — guided by buyer requirements and market fit.
Connecting brand owners, suppliers, distributors, importers and retailers across markets.
ORUM INTERNATIONALCurated sourcing. Commercially aligned.
ABOUT ORUM
Connecting supply with opportunity.
ORUM International is a Singapore-based FMCG sourcing and trading company connecting market demand with credible supply opportunities.
We work with buyers, distributors, importers, exporters, brand owners and supply partners to identify relevant products, sourcing solutions and commercial opportunities across markets.
Behind ORUM International is more than 16 years of hands-on FMCG commercial experience across Singapore and Southeast Asia, spanning food, consumer products, wine, spirits and beer. Experience with international brands, market development, distributor and retail networks, Route-to-Market and commercial strategy shapes our practical focus on product-market fit, credible partners and sustainable commercial potential.
The ORUM name is inspired by aurum, the Latin word for gold — reflecting our ambition to uphold a gold standard in partnerships and business dealings through integrity, commercial discipline and sustainable value.
Understand the requirement. Curate the opportunity. Connect the right parties.
OUR CAPABILITIES
Commercial connections built around market fit.
Regional Trading
Connecting supply and demand across markets and facilitating commercially viable import and export opportunities.
Market, Distribution & Brand Development
Supporting brands and suppliers with market entry, distributor development, channel expansion and brand-building strategies to establish and grow their presence in target markets.
Buyer & Supplier Matching
Connecting credible buyers and supply partners where there is a relevant commercial fit.
HOW ORUM CONNECTS THE VALUE CHAIN
From supply opportunity to market access.
ORUM acts as the commercial connector — researching, curating and matching relevant opportunities across the FMCG value chain.
♢
Brand OwnersProducts · PortfoliosGrowth Ambitions
→
▣
SuppliersAvailability · SupplyQuality
→
ORUMResearch · Curate · Connect→
▥
Distributors &ImportersMarket Access · Channels
Execution
→
⌑
Retailers & BuyersDemand · AssortmentConsumers
OUR KEY SERVICES ACROSS THE VALUE CHAIN
⌕Market Research &
Opportunity SizingIdentify market demand, category gaps and growth opportunities.
Opportunity SizingIdentify market demand, category gaps and growth opportunities.
◇Brand Building &
PositioningDevelop brand strategy, positioning and go-to-market plans.
PositioningDevelop brand strategy, positioning and go-to-market plans.
⚙Trading &
Transaction SupportFacilitate import/export, commercial terms and transaction execution.
Transaction SupportFacilitate import/export, commercial terms and transaction execution.
▣Distribution Planning &
Channel DevelopmentDesign route-to-market, distributor networks and channel expansion.
Channel DevelopmentDesign route-to-market, distributor networks and channel expansion.
▥Marketing &
Commercial ExecutionSupport trade marketing, channel activation and ongoing commercial growth.
Commercial ExecutionSupport trade marketing, channel activation and ongoing commercial growth.
CATEGORIES & MARKETS
FMCG across markets.
ORUM explores opportunities across established and emerging categories, guided by buyer requirements and commercial relevance.
⌖Singapore-based.
◎Asia-focused.
⌘Internationally connected.
WHY ORUM
Commercially focused. Opportunity driven.
We combine market insight, commercial experience and regional networks to turn FMCG opportunities into real market outcomes.
Market Insight &
Opportunity Identification
Understand buyer needs, market trends and category gaps to identify genuine opportunities.
Commercial
Discipline
Focus on commercially viable and sustainable opportunities for all parties.
Brand Building
Capability
Support brands with market entry, positioning, trade marketing and channel development.
Regional
Expertise
Singapore-based with a strong orientation towards Southeast Asia and wider Asian markets.
Distributor &
Channel Network
Established relationships and commercial experience across distributor, retail and trade channels.
Responsive &
Collaborative
Direct, practical communication from initial enquiry through to execution.
BUSINESS ENQUIRIES
Let's explore the opportunity.
Looking for products, new supply sources, distribution opportunities or market expansion? Tell us what you are exploring and we will review the commercial fit.
EMAILorumint@gmail.com
BASESingapore